Social Media Training | Social Media Marketing Certification

Course Overview

In our social media marketing course, we simplify tasks that might otherwise be complex, such as creating and tracking key metrics, developing online advertising campaigns, or creating Facebook applications such as games, contests, and sweepstakes that have the potential to go viral. Businesses can take advantage of the unique benefits of social media advertising training. Learn how to choose the right smm marketing course for your needs, set goals and success measures, and identify your target audience. Our live instructor-led classes with flexible timings will help you learn at your own pace. By the end of this course, you will master how to lead, launch and manage a successful social media program. This course will help you with social media marketing certification.

Advanced Social Media Training Key Features

Fundamentals of Social Media Marketing
In-depth knowledge of Social Media Marketing tools
Get a Social Media Marketing certificate
Provide you with important Social Media Marketing interview questions
Real-time based projects for practice
Guidance in building Advanced Social Media Marketing resume
Schedule your time according to your convenience
One on One sessions

Who should take this social media online learning?

This course is ideal for business owners, business managers and consultants, digital marketing specialists, and MBA students who want to enhance their skill set or learn from scratch. Freshers looking to pursue a career in Marketing domain can also opt for this course. Professionals seeking certification to advance their careers can also take this SMM training.

Top Hiring Company

Industry Trends

Course curriculum / Syllabus

Introduction to Social Media

What is Social Media Marketing (SMM)?
What is Social Media Optimization (SMO)?
What is Social Media Statistics?
Why use Social Media Marketing?
Benefits of Social Media
How to make Social Media Strategy?
Objectives of Social media marketing
How big brands use SMM?
Case studies of Brands
How social media impacts SEO?

Facebook Marketing

Facebook account setup
Personal account properties
Facebook business page setup
Understanding Competition analysis
Cover photo designing
How to increase Facebook Fans
Facebook marketing strategy (Calendar)
Page management options
Types of Posts and Statistics
Examples of Facebook Posts
User engagement metrics
Using Facebook Insights Tools
How to create Facebook Groups
Facebook Apps creation

Facebook Advertising

What is Facebook Advertising?
Objectives of Facebook Ads
Likes and Engagements Campaign
Campaign of Clicks and Conversions
What is Audience and Ad sets?
Advanced Audience Targeting
Bidding and Budget Settings
Designing FB ads
What is Conversion Tracking?
Understanding Remarketing Audience
Remarketing Campaign
Reports Management
What is the responsibilities of Business Manager?
Advanced Facebook settings

Twitter Marketing

What is Twitter?
Create a Twitter profile
What are Profile Settings
Twitter graphics design
What are the different Types of Post?
Posting Strategy for Twitter
How to use Hashtags?
How to create Trending Hashtags
Engagement Metrics and Twitter Analytics
What are Twitter Ads?
Objectives in Twitter Ads
Selecting Target Audience
How to create Ads
Understanding Budget and Bid Settings
What is Conversion Tracking?
Understanding Remarketing Strategy
Understanding Reports Analysis

YouTube Marketing

What is Video Marketing?
Statistics of Video Marketing
Creating a YouTube Channel
Customizing the YouTube Channel
Create a video marketing strategy
Viral video examples
Types of Video Posts
How to create YouTube Videos?
How to Rank YouTube Videos on top
Custom settings in videos
YouTube Engagement Metrics
Increasing Subscribers
End Screens and Cards
How to use Playlists?
Understanding copyrights and spam
YouTube Creator Studio
In-depth Statistics Analysis
YouTube Tools and Plugins

LinkedIn Marketing

What is LinkedIn?
Benefits of LinkedIn Network
Create a LinkedIn profile
Optimizing the profile
Skills and Endorsements
Recommendations in LinkedIn
Creating new connections
Posting content in the profile
Understand LinkedIn Groups
Finding Jobs in LinkedIn
Creating a LinkedIn company page
Customization of page
Posting in LinkedIn Page
Advertising in LinkedIn
Types of Ad Campaign
Targeting Options
What is Bidding and Budget?
Understanding Reports Analysis

Instagram Marketing

What is Instagram?
Understand Instagram statistics
How Brands use Instagram?
Popular Instagram topics
Creating an Instagram Account
Tour of Instagram App
Content strategy for Instagram
Types of Content
Post Designing
How to use Stories?
How to use Hashtags?
What is Engagement Metrics?
What is IG TV?
How to use IG TV?
Creating Instagram Ads
Objectives of Instagram Ads
Reports and Analysis

Pinterest Marketing

What is Pinterest?
How brands use Pinterest?
Creating a Pinterest Account
Customizing the Profile
Understand Pinterest Pins Strategy
Boards on Pinterest
How to Create Pins?
Usage of Pinterest Plugins
Using Custom Dimensions
Methods of Generating Engagements
Using Info Graphics
Integrating Pinterest in Site
Engagement Metrics for Pins
Understand Pinterest Analytics
Creating Pinterest Ads

Quora Marketing

Introduction to Quora
Benefits of Quora Marketing
Creating Personal Quora Account
Profile Setup Guidelines
Quora Account Policies
Following Topics
Follow and connect with Contacts
Writing Answers on Quora
How to Engage with Users?
Quora Engagement Metrics
Understanding Quora Analytics
Creating Quora Business Page
Answering questions as business
About Quora advertising
Types of Quora Campaigns
Understanding Reports and Analysis

SlideShare Document Marketing

What is Document Marketing?
Benefits of Document Sharing
How to Create Slideshare Account?
What are the Types of Documents
How to do Keyword Research?
Creating a document
Optimizing the Document
Generating Views and Engagement
Understanding Reports Analysis

Social Media Management Tools

How to Automate Social media?
Benefits of Automation
Top social media tools
How to use Buffer App?
How to use Hoot Suite?
Working with Image Editing Tools
Working with Reporting Tools

Advanced Social Media Marketing Online Training FAQ’s:

1.What is Social Media Marketing?

Social media marketing (SMM) uses social media and networks to promote a company's products and services. Social media marketing allows companies to connect with existing customers and reach new ones while nurturing the desired company culture, mission or tone of voice.

2.How do I get Social Media Marketing Certification?

We provide social media marketing certification upon completion of the course. Our certificate will help you gain trust and credibility among the companies hiring. Our certificate is industry-recognized.

3.What is the average Social Media Marketing Salary?

The average social media marketing is salary is $55k.

4.What if I miss the class?

We will reschedule or provide you with the recording of the session. And also eLearning material for self-study.

5.Can I attend the demo?

Yes, you can attend the presentation and clarify your concerns with the team.

6.Do you provide job placement assistance services?

Yes, we provide job placement services.